About Adapt Basketball
We believe players should never be limited by how to do something—only by their hard work, effort, and dedication.
Freddy Webb
From Darwin to the Pro's
I grew up in Darwin, a remote town where basketball wasn't popular. I wasn't the most talented player, and I didn't make a state team until under-18s. But I had work ethic. For years, I worked harder than almost everyone around me and saw less results. That frustration led to one question: why does effort alone not equal progress?
When I discovered modern player development methodology, everything changed. I improved more in months than I had in years of traditional training. Double hip surgery mid-college forced me to rebuild from scratch, teaching me resilience. I went on to play NBL1, won a championship with Mackay in 2021, and joined the Illawarra Hawks—a dream I was never supposed to reach.
That's why I built Adapt Basketball. I don't want hard work and dedication wasted on the wrong method.
Our Why
Too many talented athletes are held back not by their potential, but by a lack of proper understanding and training methodology. The gap between knowing what to do and actually training properly shouldn't be what stops a player from reaching their goals.
Adapt Basketball exists to bridge that gap. We're here to ensure that every athlete—from juniors to professionals—has access to science-backed coaching that develops not just technical skills, but the complete player.
Our mission is simple: remove the barriers to understanding. Train players properly. Build champions.
Our Track Record
Over a decade of coaching experience working with athletes at every level.
Athletes & Coaches Trained
From juniors to NBA players and professional coaches
Coaches Consulted
Helping coaches and programs elevate their methodology
Semi Professional & College Players
Training the next crop of elite talent making the jump to professional basketball through our science-backed methodology
Players from all over the world
NBL, CBA (Chinese Basketball Association), and BAL (Basketball Africa League) athletes trained
Our Philosophy
We believe in developing complete players, not just technical skills. Every athlete deserves coaching that addresses all dimensions of performance.
Science-Backed Training
We use ecological dynamics, constraints-led approach, and differential learning—proven methodologies that develop adaptable, game-ready players.
Holistic Development
We address six pillars of performance: technical, tactical, physical, psychological, pathway, and intangibles—because great players excel in all areas.
Individualised Pathways
Every athlete has unique goals and circumstances. We design personalized development plans that align with each player's aspirations.
Intangible Excellence
Communication, leadership, mental toughness, and presence matter. We develop complete people, not just basketball players.
Ready to adapt your game
Build a development pathway that fits the athlete, not the drill.
Whether you're an athlete looking to level up or a coach wanting to elevate your program, let's work together.